
The #FAMILYBLOGDAY pre-New Year's winter event involving influencers and partners was recently held. The event was held on December 15 in the Georgian restaurant Mama Manana.
The bloggers cooked a Christmas cupcake under the chef’s guidance. For many, it was the first experience of preparing traditional European Christmas pastries with raisins, candied fruit, nuts, and marzipan. In addition to an interesting gastronomic experience, the bloggers made a Christmas composition, listened to a lecture on fashion trends for the next year from a fashion designer and an etiquette school.
#FAMILYBLOGDAY events have already become tradition. Every time we attract partners who willingly represent the products and as a result receive emotional and vivid reviews in stories and posts from bloggers. The secret of the attractiveness of such events: experience, trust, a team of like-minded people who carefully think over the concept of the event. A warm atmosphere promotes communication, new acquaintances, and casual familiarization with partners' products. Of course, such events should be not only interesting, but also informative. Each time we select speakers who share useful knowledge that can later be used at home. And, of course, our guests come home with our gifts. 20 bloggers attended the winter #FAMILYBLOGDAY.
They posted more than 30 posts and stories with partner integration on their Instagram pages, which in total reached more than 280,000 unique users.